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iPhone sales are falling
According to the research conducted by CIRP consumer research partnership for the US market, 33 percent of the devices activated in the last 12 months were iPhone while 67 percent are Android. Last year, in the same period, 40 percent was iPhone and 60 percent was Android.
iPhone experienced the steepest decline in new device activations in the last 7 years. The report points out that the lack of new features in iPhone models in recent years and the fact that even very old models such as the iPhone 11 can be used without any problems today have made the replacement cycle very long.
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